The Rise of Surveillance Commerce

Is it good for brands?


A good friend considers it amusing if bordering on disconcerting. He and his wife have been endlessly discussing the pros and cons of a color refresh to their brick Colonial. Coincidentally, or maybe not, he’s now seeing nothing but Benjamin Moore ads online. Has something, or someone, somewhere been listening? Or did he search Houzz...

A Peek Inside the Best of NYC Retail

Retailers have focused too long on their operations and store ROI and haven't put enough emphasis on the type of personal shopping experience consumers are craving. And no, the answer isn't omni-channel. Have you ever heard a consumer say – man I wish store X had a better omni-channel strategy?! Doubtful. The answer is one-to-one...

Why Did Walmart Buy Bonobos?

In early June 2017, Walmart surprised the retail and fashion industries by making an unexpected $310 million cash bid for Bonobos, the wildly successful “digital-first” menswear site launched a decade ago. No brand has more enthusiastically embraced the innovative merchandising strategy known as showroom stores better than Bonobos. The acquisition was a radical departure from...