What If Holiday Shopping Was Fun Again?

In a not so distant past, holiday shopping was fun. Friends and family made a tradition out of it. Groups would take a Saturday or Sunday and head to their favorite malls. They’d spend the day there and go to their favorite restaurant for dinner to recap the day and cross off a bunch of...

What If Bank Branches Went Away?

Nearly 80,000 empty buildings and endless more trained banking professionals without a job. But the effect on consumers could be even more dramatic. Most money-related banking interactions could transition relatively seamlessly in a branchless, increasingly cashless world. These are the bill pays, account transfers and check deposits that don’t require much thought. Most savvy consumers...

What If Amazon Buys Target?

With the Whole Foods merger complete and Prime members receiving exclusive discounts as a part of the new Whole Foods loyalty program, the recent Amazon acquisition seems to be a success (at least for some). The seamless integration of these two seemingly opposite brands has many asking who is next on the Amazon’s shopping list....

What If Amazon Launched Their Own Delivery Service?

Is this the Amazon Century? It very well could be. Especially if they were to launch their own delivery service. The digitally born e-commerce giant is synonymous for their 2-day delivery, but what if they streamlined the delivery even further and you got that perfect potted succulent the day you ordered it instead of two...

What if Best Buy was a Showroom Store?

Recent research we conducted revealed one unequivocal thing: Showroom stores are viewed as the single most influential innovation to potentially drive purchase today. They have broad appeal, being the most sought after innovation across demographics. Interestingly, for both Digital Natives (under 30) and Digital Immigrants (over 40), Best Buy scored high in brand awareness, with...

What if your e-com sales surpassed your store sales?

A surge is coming in online sales, and it's quickly becoming a reality that online sales could, and most likely will, surpass in-store sales for first time in history. According to Adobe's holiday retail report, online sales are expected to rise 13.8% this holiday season. Are you ready? Surveys conducted show this projected increase in...