The Running Company

Designed by runners for runners


Finish Line (NASDAQ: FINL), a leading athletic retailer, recently entered into a joint venture with Gart Capital Partners to accelerate the expansion of The Running Company stores. Together, they decided they needed a partner who understands the goal of creating a “localized” store that meets the unique needs of the running community. Finish Line and...

2012 Consumer Picks Survey

Uncovering Hidden Truths in the Data


A closer look at the results reveals even more interesting trends worth watching. As every leading restaurant will tell you, the most successful brands deliver their fundamentals consistently, while carefully tweaking and revising the model to stay current and compelling. WD Partners followed this advice when producing our second annual Consumer Picks survey, a comprehensive...

What If Men are Driving More Purchase Decisions?

The Continuum of Cool explores changing attitudes and emotional needs among two generations of specialty store customers – Boomers and Millennials. It provides specialty retailers a strategic foundation to navigate this enormous demographic divide, as well as a look at why brands should pay more attention to the male customer. Please visit wdpartners.com/research for more...