Let’s Talk About BOPIS

“Buy online, pickup in store.” It’s an ungainly acronym but a very powerful answer to the threat posed by Amazon and other online-only retailers. And it’s a lifeline at a turbulent time for most brick-and-mortar stores. Here’s a true story I love. A friend of mine needed a new Apple MacBook Pro and a display...

Winning the Natural and Organic Shopper

Organic and sustainable products are hot. But retailers and manufacturers need to do much more than slap the word natural on product to win over this new breed of shopper — and tap into a legitimate growth area. Everyone knows that natural, organic, and sustainable goods have become a big business. With organic sales hitting...

The Scotts Company

The Scotts Company, the most recognized name in the lawn and garden care category, sought to elevate their brand’s presence in hardware stores and on-line by creating a unique retail solutions that educate and inspire shoppers. For the lawn and garden customer, confusion about what to purchase gets in the way of creating a vision...

What If Your Store Becomes a Fulfillment Center?

If retailers haven’t already considered using their stores as local fulfillment centers, they better start—and soon. With consumers wanting to offload the burden of fulfillment to retailers, brick-and-mortar brands need to figure it out fast, or risk losing those consumers to retailers who do. Online retailers like Amazon make it quick and simple—subscribe and save—and...